One of the pillars of growth for the EU is Blue Growth, the long term strategy to support sustainable growth in the maritime sector. A key driver of Blue Growth is sustainable coastal and maritime tourism, which is an integral part of the economy in the Mediterranean Basin. Our aim is to help the tourism sector in coastal regions embrace Blue Growth for a greener and more sustainable model of tourism. From participating actively in the European Maritime Day conference (Athens 2015) to supporting national marine parks, MedVenture's proud involvement in the sector is quite dynamic.
MedVenture has promoted sustainable coastal and maritime tourism through its portal www.ecotourism-greece.com which in part is dedicated to enhancing the profile of marine parks and marine protected areas. The portal supports SMEs in the hospitality and tourism sector to raise their green profile, improve their branding and attract better (more environmentally aware) tourists with higher disposable income. Encouraging eco-friendly activities related to coastal tourism such as sailing, diving, windsurfing, kite-surfing and swimming forms a key component of Ecotourism Greece's Blue Growth philosophy.
Contributing to sustainable maritime transport by actively supporting and working for the Civitas initiative, co-funded by the EU to promote sustainable urban transport. In collaboration with Intrasoft International, the team behind MedVenture supported the overall organization of the Civitas Forum 2013 in Brest, France, as well as the Civitas Forum 2014 in Casablanca, Morocco. It enhanced the Civitas Website through better text narration and visibility, in addition to helping articulate best practices in sustainable urban transport in Europe.
Lobbying and promotion
MedVenture, under collaboration with Intrasoft International, has contributed to Blue Growth over the past five years through its expertise in communication and copywriting for the EU's Community Research and Development Information Service (CORDIS). It has written about and communicated the successes of EU-funded projects on sustainable development in the maritime and marine fields, raising awareness about environmental pressures on the sea and highlighting solutions for Blue Growth. Some of the success stories we have written in the field are:
- European network of excellence for ocean ecosystems analysis
- Digital Ocean: Underwater Data Collecting Robots
- Towards a joint European research infrastructure network for coastal observatories
- Joint maritime platform buoys sea research
- Clean break for aquaculture
- All-electric ships to set sail from Greece
MedVenture has partnered with Medasset (Mediterranean Association to Save the Sea Turtles) which is based in Greece, in order to launch the Clean Seas: Swear to Care! campaign. The joint initiative reaches out to hotels in coastal areas and to their visitors in order to discourage littering on the coast.
Intrasoft International has been working with MedVenture for six years on numerous EU-funded projects, particularly those that promote sustainability, innovation and blue growth across Europe. Needless to say after such a long and fruitful partnership, we're very happy with the results.Phillip Babalis, Project Manager, Content and Translations
As the leading web design company in Greece's hospitality sector, we have worked with MedVenture on many prestigious hospitality projects that had a strong green component. MedVenture very successfully highlighted the sustainability and ecological profile of these businesses.Dimitris Serifis, CEO, Nelios.com
The island of Naxos is a green paradise, but it needed support in showcasing its potential, in addition to raising awareness in the industry regarding sustainable tourism and ecotourism. MedVenture and its portal Ecotourism Greece were instrumental in helping us create a more sustainable model of tourism.Yannis Margaritis, President, Naxos Hotel Owners' Association
We chose MedVenture to help us promote our Clean Seas initiative across Greece because they have proven their abilities not only through Ecotourism-Greece, the most powerful portal in the country for ecotourism, but also by supporting Blue Growth in the country.Vassilis Stamogiannis, Manager, Medasset